Jan: Each year, Nonprofit Marketing Guide President Kivi Leroux Miller and her team release the Nonprofit Communications Trends Report. The 2015 report, released in January, has more than a few interesting findings, perhaps the biggest being that donor retention surpassed acquisition as a goal for the first time in five years. Get the report.
Feb: Diversity in Giving, The Changing Landscape of American Philanthropy: Based on a survey of more than 1,000 U.S. donors, our first-ever Diversity in Giving study provides an in-depth analysis of the priorities, values, and attitudes of African-American, Asian, and Hispanic donors. By understanding each group’s giving attitudes and preferences, this study serves as a strong foundation to guide your organization toward a more inclusive—and effective—fundraising approach. Download the eBook.
Feb: DonorDrive® Peer-To-Peer Fundraising Software has released their free State of Peer-To-Peer Fundraising Report 2015, a yearly report that examines this rapidly-changing space for nonprofits and gives them the intelligence they need to make vital revenue decisions this year. Download here.
Feb: Care2, hjc, and NTEN just released data they collected from 473 nonprofit professionals to bring you the 2015 Digital Outlook Report. The report notes that while not every organization’s approach to digital strategy is the same, this research identifies an outlook with definite trends and paths to success. This success becomes visible when connecting digital strategy (in its many forms) to broader themes in nonprofit marketing, communications, and fundraising. Get the report.
March: The 2014 CCS Snapshot of Today’s Philanthropic Landscape is intended to serve as a guidebook for navigating the philanthropic terrain in the United States.Topics include: A snapshot of individual, corporate and foundation giving; Details about our nation’s largest givers and leading non-profits; Trends in planned giving and bequests; and An overview of online and social media giving, giving by millennials and volunteerism. Download the report.
March: Based on a survey of more than 1,550 charities, the Nonprofit Fundraising Study: Covering Charitable Receipts at Nonprofit Organizations in the United States and Canada in 2015 (46 pages, PDF), found that 63 percent of U.S. organizations saw a year-over-year increase in their fundraising receipts, up slightly from the 62 percent of respondents reporting an increase in 2013 and continuing an upward trend from the 43 percent that reported gains in 2010. Download here.
March: 2015 Best Places to Work: In Their Own Words Hear from executives at six of the NPT 2015 Best Places to Work on what makes working at their organizations special and how they engage employees. Get the report.
April: 2015 Survey on Board of Directors of Nonprofit Organizations The skills, resources, and experience of many nonprofit board members are insufficient to meet their organizations’ needs, a study by the Stanford Graduate School of Business, in collaboration with BoardSource and GuideStar, finds. Download here.
Nov: According to the World Giving Index 2014, an annual global survey conducted by the UK-based Charities Aid Foundation, the United States continues to be the most generous country in the world. While the U.S. shared the overall top ranking with Myanmar, it was the only country that placed in the top ten in all three categories, with 68 percent of Americans saying they give to charity, up 6 percentage points from 2012; 44 percent saying they volunteer, down a single percentage point from 2012; and 79 percent saying they helped a stranger in need over the previous thirty days, up 2 percentage points. Download the report.
Nov: According to the new edition of Foundation Center’s Key Facts on U.S. Foundations, the country’s 86,192 foundations held $715 billion in assets and distributed a record $52 billion in 2012. This annual research study estimates 2013 giving at $54.7 billion and the outlook for 2014 is for growth to continue ahead of inflation, with independent and family foundations growing at a higher rate than other types of foundations. Go to the report.
Oct: 2014 Fundraising Technology Trends Study. In our “2014 Fundraising Technology Trends Study,” we surveyed 142 fundraisers about their use of technology. Each of the fundraisers shared with us how successful they’ve been growing contributions. They also described their software management platforms, communication channels, and payment acceptance methods. To go to the report and download.
Oct: The 2014 NPT Top 100: Is Recovery Here? Revenue for the nation’s largest nonprofits has continued to recover since the recession, backed by a slow but steady return for donations last year and buoyed by more gains in investment income and continued growth of program service revenue. For the report
2014 Millennial Impact Report: Achieve focused the research on how Millennials engage with their companies. They gathered information from an online survey distributed to Millennials through several corporate research partners. The Report provides research, examples, and takeaways for companies looking to inspire and connect with the next generation workforce. For the Executive Summary, Impact Report, etc.
June: Giving USA 2014 Report Highlights: The Giving USA 2014 report Highlights provides an overview of key 2013 data. The Giving USA 2014 report Highlights is instantly downloadable. Upon purchase ($0.00), go to your account and click on the grey receipt for your download. Download
June: Key Facts on U.S. Foundations, Foundation Center. Estimated foundation giving reached nearly $55 billion last year, a record. That was close to $8 billion more than in 2008 — the peak year for foundation giving before the economic downturn. Even after adjusting for inflation, the country’s independent, corporate, community, and operating foundations gave $3.5 billion more in 2013 than they did in 2008.Press Release with short report.
May: D5’s “Vision and Voice: New Report from Philanthropy Northwest” The first of three research reports commissioned by D5 has just come online: “Vision and Voice: The Role of Leadership and Dialogue in Advancing Diversity, Equity, and Inclusion.” Produced by Philanthropy Northwest, in partnership with the Seattle University Nonprofit Leadership Program, the report is an analysis of a peer-learning group of 10 foundation CEOs in the Pacific Northwest and interviews with 23 philanthropic leaders that offers insights and practical lessons for creating an organizational culture supportive of diversity, equity, and inclusion. D5 Report
April: What Donors Value: How Community Foundations Can Increase Donor Satisfaction, Referrals, and Future Giving. To better understand how community foundations can best respond to the current environment, CEP asked donors about how satisfied they are with the community foundations with which they work. What matters most to them? What do these donors want from their community foundations? CEP Report
Feb: Charitable Giving Report: How Nonprofit Fundraising Performed in 2013 (based on the Blackbaud Index) Request Report
Philanthropy and the Social Economy: Blueprint 2014 – is an annual industry forecast written by leading philanthropy scholar Lucy Bernholz about the social economy — private capital used for public good. Report
September: Committee Encouraging Corporate Philanthropy – Giving in Numbers: 2013 Edition, Trends in Corporate Giving. This report not only presents a profile of corporate philanthropy in 2012, but also pinpoints how corporate giving is evolving and becoming more focused since before the recession of 2008 and 2009. Report, Press Release, etc.
September: Center for Effective Philanthropy- Nonprofit Challenges: What Foundations Can Do Report
August: Guidestar – One Web Site Enables Nonprofits to Tell Their Stories, Commit to Transparency, and Define Their Impact Article
June: Giving USA- The Annual Report on Philanthropy for the Year 2012 Executive Summary
May: D5’s “State of the Work” Report Features Efforts by Foundations to Increase Diversity, Equity, and Inclusion D5 Report
May: “Foundation Transparency: What Nonprofits Want”: in a report released by the Center for Effective Philanthropy (based on a survey of 138 nonprofit leaders), nonprofit organizations call for greater transparency from the foundations that fund them. CEP Report
April: Clayton Burnett Report – “What Makes Fundraising Truly Great?” – a unique year-long study to answer the question ‘What are the factors that allow an organization to double, treble or even quadruple its income?’ CB Report
Philanthropy and the Social Economy: Blueprint 2013 – is an annual industry forecast written by leading philanthropy scholar Lucy Bernholz about the social economy — private capital used for public good. Register for free downloads
January: The newly released study UnderDeveloped: A National Study of Challenges Facing Nonprofit Fundraising reveals that many nonprofits are stuck in a vicious cycle that threatens their ability to raise the resources they need to succeed. A joint project of CompassPoint and the Evelyn and Walter Haas, Jr. Fund, the report found high levels of turnover and lengthy vacancies in development director positions throughout the sector. More significantly, the study reveals deeper issues that contribute to instability in the development director role, including a lack of basic fundraising systems and inadequate attention to fund development among key board and staff leaders. Download the full report
November – Bank of America Study of High Net Worth Philanthropy Summary and Full Study
October – The Nonprofit Research Collaborative publishes semi-annually. This issue focuses on – Charitable Receipts at U.S. and Canadian Nonprofit Organizations in the First Six Months of 2012 and Donor Retention: Article and the Full Report
June: Giving USA – The Annual Report on Philanthropy for the Year 2011 Executive Summary
2011 March – The Million Dollar Gift List, Center on Philanthropy – Indiana University. The list is the only public and free record of publicly reported gifts of $1 million or more since 2000. It provides a clearer picture of this level of giving per philanthropic landscape, revealing patterns and trends. Literature Review on High Net Worth Philanthropy
Resources about Nonprofit Organizations
The Fundraising Effectiveness Project (FEP) goal is to help grow philanthropy’s share of the GDP. It pursues this goal by providing nonprofits with tools for tracking and evaluating their annual growth in giving. Fundraising Effectiveness Survey Reports from 2008 – 2013
Data and performance of 501c3 charitable organizations at Charity Navigator
Guidestar gathers and publicizes information about nonprofit organizations… one of the best go-to sites for information on foundations and their 990PF tax forms.